Lip smackers

“Lip Smacker” looks like lip balm for kids with a very good smell and says it comes in delicious flavors. One of the ingredients is listed as Triticum vulgare (Wheat) germ oil. Is this a problem? When looking it up it says there are traces of gluten. Would this be considered like all lip Balms and Kosher for passover? Or because it has wheat in it, it falls into the Be’mashehu category?

Even though it’s flavored and all, the main ingredients are inedible and therefore it’s fine for everyone for Pesach.
The tiny bit of flavoring doesn’t make it edible, just a bit less gross if you mistakenly get some in your mouth.